Nike is out promoting their new campaign “Lace Up Save Lives”. Featuring a handful of famous athletes ranging from Fabio Cannavaro and Clint Dempsey, all the way to Maria Sharapova and Kobe Bryant. This video is to promote awareness of AIDS in Africa and by purchasing a pair of these laces, the proceeds goes to support those in need.
For more information visit www.Nike.com
Preston K. is a full time student and head fashion blogger at IVYBetty.com. Follow him on twitter at PrestonK9 
