Iggy Azalea – My World (Music Video Review)

Iggy Azalea is a Female Hip Hop artist who’s new to the scene repping Australia.    Iggy has been pursuing a rap career since ’06 when she came to the states.  She’s lived in Miami, Houston, Atlanta and now LA where she’s found a home with her crew D.R.U.G.S. Her buzz started with the music video for Pu$$y and has since released her first project titled ‘Ignorant Art’. The project title  is inspired by Jean-Michel Basquiat’s bio-pic.  In the film theres a scene in which he approaches Andy Warhol and asks ‘would you like to buy some Ignorant Art?’ and the rest is history.

She’s been hyping this video up for the past couple weeks and for her fans I dont think it disappoints.  She embraces using ‘sex as a weapon’ and owns it in a way thats not-so-offensive or cheesy.  Like ‘Pussy Two Times’ and ‘Pu$$y’ (noticing a theme here?) she uses it to keep your attention mostly while she segues from hook to verse.  Up until now people have been comparing her to Kreayshawn (known mostly for the song Gucci Gucci).  I think this song and mixtape will quickly dispel any of those comparisons seeing as how she can actually spit.  In the video she pretends to eat her ‘Cotton Candy Laced in Gold’ and has a series of performance shots.  She’s a little rough around the edges both lyrically and performance-wise, but I think that only adds to her appeal especially in an industry full of manufactured/formula music.  Overall the video serves its purpose which is to grab your attention long enough to find her on twitter and check out her site for the mixtape.

The Good:

You get to watch a model type who actually has some pretty good rap skills!

The Bad:

Slow-Motion cutaways that repeat over and over and over and over and over

The Funny:

An aging Deebo kicking it with Aussie chicks now?

Is that a thugged out skeleton at 1:56?

Links:

IggyAzalea.com
@IggyAzalea

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