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	<title>IVYBettyandy caine | IVYBetty</title>
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		<title>Andy Caine: Nike Designer (interview)</title>
		<link>http://ivybetty.com/andy-caine-nike-designer-interview/</link>
		<comments>http://ivybetty.com/andy-caine-nike-designer-interview/#comments</comments>
		<pubDate>Wed, 03 Mar 2010 12:48:56 +0000</pubDate>
		<dc:creator>Johnny T.</dc:creator>
				<category><![CDATA[Design]]></category>
		<category><![CDATA[Video]]></category>
		<category><![CDATA[andy caine]]></category>
		<category><![CDATA[Nike]]></category>

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		<description><![CDATA[while attending the launch of the new nike mercurial vapor superfly II football boots, designboom had a chance to talk with the bootsâ€™ designer andy caine. in our sessions with caine he discussed the newly developed nike sense technology that enables the bootâ€™s studs to extend when the ground conditions require more traction. caine also explained the science behind the bootsâ€™ vibrant colour scheme. the bright purple predominates the outside, while the inside has a dark colour. the contrast of the two as a player is running creates a flickering effect that allows teammates to easily spot them. the new boot was developed over a two and half year period that saw 43 different prototypes of just the upper and years of testing. for the rest of this feature visit designboom.com]]></description>
			<content:encoded><![CDATA[<p>while attending the launch of the new nike mercurial vapor superfly II football boots, designboom had<br />
a chance to talk with the bootsâ€™ designer andy caine. in our sessions with caine he discussed the newly<br />
developed nike sense technology that enables the bootâ€™s studs to extend when the ground conditions<br />
require more traction. caine also explained the science behind the bootsâ€™ vibrant colour scheme.<br />
the bright purple predominates the outside, while the inside has a dark colour. the contrast of the two as<br />
a player is running creates a flickering effect that allows teammates to easily spot them. the new boot<br />
was developed over a two and half year period that saw 43 different prototypes of just the upper and<br />
years of testing.</p>
<p><img class="alignnone size-full wp-image-3186" title="nikedesigner" src="http://ivybetty.com/wp-content/uploads/2010/03/nikedesigner.jpg" alt="" width="550" height="367" /></p>
<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="425" height="344" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowScriptAccess" value="always" /><param name="src" value="http://www.youtube.com/v/NU6x2asQm2o&amp;color1=0xb1b1b1&amp;color2=0xcfcfcf&amp;hl=en_US&amp;feature=player_embedded&amp;fs=1" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="425" height="344" src="http://www.youtube.com/v/NU6x2asQm2o&amp;color1=0xb1b1b1&amp;color2=0xcfcfcf&amp;hl=en_US&amp;feature=player_embedded&amp;fs=1" allowfullscreen="true" allowscriptaccess="always"></embed></object></p>
<p><img src="http://www.designboom.com/cms/images/-Z66/caine1.jpg" alt="nikedesignboom" /></p>
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<p>for the rest of this feature visit <a href="http://www.designboom.com/weblog/cat/8/view/9326/conversation-with-nike-designer-andy-caine.html"><strong>designboom.com</strong></a></p>
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